Hit List to Check if You Think You Have a Penalty
A Webmaster World Thread shows one webmaster who has gone through the exhaustive list of changes to his, what he calls, ‘White Hat Site,’ to make it even more clean, if that is possible. Check out this exhaustive list of changes below he made to ‘fix’ his site:
- Fix trailing slash duplicate content issue through a 301.
- Fix ‘index.php’ duplicate content issue through a 301.
- Fix ‘www’ subdomain canonical duplicate content issue through a 301.
- Remove all defective and/or thematically irrelevant links.
- Added a privacy policy.
- Added a creativecommons licensing statement.
- Checked robots.txt -> nothing wrong.
- Checked safebrowsing tool -> nothing wrong.
- Checked meta tags -> nothing wrong.
- Added noindex,follow to news index and category pages.
- Added rel=”nofollow” to a button of a thematically relevant high-quality top50 listing.
- I NEVER purchased or sold a SINGLE link.
- I added ‘nofollow’ to my free thematic business listing, just in case G might be thinking I’m selling these positions.
- Built a couple of nice high-quality links through guest posting.
- Added new quality content on a regular basis.
- Added a tagcloud to improve crawlability.
- Added a great deal of relevant wikipedia-like internal linking (as per Ronburk’s classic post).
- Added noindex,follow on the individual tag-pages to prevent duplicate content.
- Added the new canonical tag (yep, I am desperate).
- Removed interlinking (it was only minor anyways).
- Added valid XML Sitemap.
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