How Important is Your Domain Name?
The domain name you choose is very important for the success of your website. If you are serious about your online presence it is recommended that you come up with a nice name for your site and not settle with a free hosting service that is long and cumbersome to remember and recall.
There are a lot of benefits of having your own domain name. Listed below are a few of the most important ones:
• Having a personal domain name will enable having an address like http://www.yourcompany.com. On the other hand, a free domain name comes with http://www.freewebsite.com/yoursite; this is longer and harder for your customers to remember.
• Having your own domain name also builds up trust and credibility amongst your clients as they feel more comfortable and secure in the fact that it is an established company.
• With your own domain names come multiple emails at your domain that can be assigned to various functions of the site thus enabling flexibility and easy handling of customer requests.
• The home pages of a particular domain come up easily in internet searches as against those that are hosted on a free server. The index.html should be your own domain name to come up when a key word strikes!
• Some search engines will not be able to crawl down the sites that are hosted with free services. More often than not error messages like, ‘too many pages submitted’, ‘your URL is submitted for processing’ and other error crop up when you are trying to access these sites.
Other considerations before you decide upon a good domain name are as listed below:
• Size of Your Domain Name: Size is a very important factor in deciding your domain name – the smaller the better. Your visitors will easily remember a website name that is shorter and difficult to misspell.
• Easy to Remember Names: Most successful websites have easy to remember names like the ones you come across in your day to day life. Pick and choose the simplest one.
• Domain Names Need to Be Business Related: Domain names that are related to the product you are selling are always very useful. Try getting the product name as your domain name. An example would if you are selling arthritis shoes get a domain name like xyzarthritishoes.com.
• Competitors Domains: Always avoid picking names that are closely related to your competitors’ sites. Lest you lose your customers to them due to the confusing and similar names.
• Go For the .com! : People are used to the .com version much more than any thing else. Make .com your first choice of address. It is simple and more natural and people might just be able to find you on the net by typing in your brand’s name followed by the inevitable .com.
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White Hat Tips | seowhitehats | May 26, 2009
A fantastic read….very literate and informative. Many thanks….what theme is this you are using and also, where is your RSS button ?
Thank you, we appreciate your comment. The Theme we are using is whitehat1 0.0.1 by ctaylor. Also, our RSS Button is right in the middle of the Home Page.
SEO White Hats
Great post. Your url is a big part of your branding. Therefore, be extremely selective when choosing it. Think about how it will look in ads, on your vehicles, business cards , etc.
One additional factor to consider is SEO. Your domain name has an impact on your search rank. Therefore, if you can include keywords in your domain, do so. Here’s an article explaining how to increase your rank using domain name SEO.
http://sbimonline.com/content/domain-name-seo-do-domain-names-matter-0
I found your blog on google and read a few of your other posts. I just added you to my Google News Reader. Keep up the good work. Look forward to reading more from you in the future.
Thanks,
Joe
Extremely nice article, genuinely enlightening stuff. Never ever considered I’d obtain the facts I need right here. I have been looking all over the internet for a while now and was starting to get disappointed. Luckily, I stumbled across your site and received exactly what I had been hunting for.
The dot com domais are usually taken. To grab a nice .com domain you’ll have to pay a few thousand dollars or add dashes and numbers. IDK the effects of numbers but dashes are ok for seo.
Interesting blog that you have. I stumbled on a new one the other day. They look open , but very similar to linkedin.com with more of a social business directory look and feel. Nice thought out interface though. It’s at SocialTerrain.com
i always buy domain names at Godaddy or Moniker because they are the most reliable registrars~”‘
i always use feedburner to syndicate my blog posts to other subscribers.’~*