SEO for Twitter Search
When it comes to moving and shaking, Twitter is ranking off the Richter Scale these days. Everyone from major corporations to major celebrities is turning to Twitter to increase their fan base and create good public relations. Beyond just the aspect of getting in touch with the general public it would seem that there are advantages to Twitter Search that are going to keep getting better and better in the coming months. Rumor has it that Twitter is updating their Twitter Search feature so that it will actually crawl the links that are included in the Tweets and not just the 140 character messages themselves. This means that it is time to start improving your SEO or search engine optimization for Twitter Search.
This could prove a major advantage to anyone who wants to increase traffic to their site, but there is a caveat: Twitter is reportedly creating some type of ranking system that would include the reputation of the Tweeter in its calculations. This is to prevent spammers from taking over and turning Twitter into just another place for people to send you unwanted advertising to spoil your internet experience. Search engine optimization (SEO) for Twitter Search is going to have to take some of the unique features of Twitter into consideration. Some useful SEO for Twitter Search tactics might include branding your Twitter profile, engaging with your followers and adding real content to the conversation, adding links as appropriate (don’t overdo as this will be a spam read alert), but still ranking high in importance are your keywords. Keywords are still king when it comes to SEO even on Twitter because that is what people are searching for. If your Tweets and/or website don’t contain the keywords people are searching for you simply aren’t going to rank in the search results.
There is a lot to be learned about SEO for Twitter Search. It is a fairly new idea and will likely be changing and growing as Twitter makes adjustments to the way its search function works. As spammers find ways to take advantage of the system, Twitter will undoubtedly be forced to change its algorithms to prevent them from tainting the experience. Meanwhile, now is the time to establish a good reputation and good relationships on Twitter as you strive to improve your Twitter SEO so that you can capitalize on this hot new internet marketing trend.
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Social Media | seowhitehats | June 16, 2009
Search Engine Optimization, Search Engine Optimization, twitter, twitter search
Its a good thing that Twitter is introducing a reputation management feature to there searches otherwise with all the automation tools out there it is pretty easy to spam the Twitter feed.