5 SEO Tips
5 SEO Mistakes Made By Newbies
1. Incorrect Title Tags – Ever wondered how you can find a newbie marketer from a bit experienced one? Have a look at the title bar of your web page. If it states ‘Welcome’, you can easily conclude that the site belongs to a business that does not know anything about SEO or it has been designed by a design company that is just bothered about aesthetics. I cannot understate the pain that I experience when I see corporate sites with ‘Welcome’ in title bar. Website owners need to understand that ‘Title’ is a very important on-page factor and care must be taken to add value to it. Ok, let us see an example to consider this. If you are targeting a keyword –‘Seo India’ or ‘Seo Company’, and your title tag is set to ‘Welcome’ then you have had it because if your site states ‘Welcome’ then you are one of those zillions who are striving to get ranked for the term –‘Welcome’. Please, and please do make sure that your designers code the title tag properly.
2. Automated Submissions – There are so many people out there, who know that directory submissions are a good way to rank well. Good Directories can bring good results on search engines. However, there is a difference between submission and approvals. Automated submission to directories is not a very bright idea. This is because you are not aware of the quality of directories that are being used to submit your site. It is a different matter that you may submit to 1000 directories, but gets approval from only 10-20 directories leading to waste of time. There is a huge gulf between directory submissions and directory approvals.
3. Expectation of Rankings within 1 Day – By far this will be the complaint of almost every SEO expert. Once a business hires an SEO Company, it expects to get ranked the next day. People are not patient enough to wait for slow and gradual results. And they usually end up getting their sites banned because they rely on blackhar techniques to get better rankings. SEO is a slow process and if you allow time to SEO expert to work on your website, you will have steady and long-term results.
4. Buying Targeted Traffic as means to SEO – Many clients buy targeted traffic in a hope to get better rankings. This is not only a big problem, but in most cases the results of buying targeted traffic visits will lead to more of traffic that the potential buyers of your product and services. And, any amount of targeted traffic that you buy will never result in SEO benefits.
5. Loading Keywords in the Meta Tags – For those few who know the relevance of Title and Keywords tags, there is a tendency to go overboard in loading the page title and keywords with multiple keywords. If you keep your title under 65 characters and avoid adding too many keywords in the ‘Keywords Tag’, then you are making your site friendly to the search engines. Otherwise, you are resorting to keyword stuffing and preparing for SEO disaster.
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Guest Posts | seowhitehats | August 7, 2009
